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What Percentage of Brands Actually Use Google+ Authorship? [Analysis]

Many brands are struggling to prioritize Google+ activity. An analysis reveals that despite Google heavily promoting the use of rel=”author”, adoption from Fortune 100 companies, tech sites/blogs, news...

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Content Syndication: How to Get Started

Content syndication is a great way to get the most out of your content investments or to monetize your traffic. Here's a look at the basic types of content syndication and some ways of setting up a...

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Sequencing the DNA of the Perfect Comment [Study]

A recent study examined the contribution of comments to the readers' experience, and by deconstructing them down to base attributes has determined the importance of these elements. Thus determining...

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FTC Giving Native Advertising a Closer Look

The FTC has announced they will hold a workshop on the subject of native advertising in December. While the fact that holding a workshop isn't necessarily that big of news, the fact of the FTC is...

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Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car...

Two new Google Search updates make it easier for users to find more in-depth information on any given topic and to compare car features and prices, right on the search engine results page, with the...

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Reports: NSA Used Google Cookies for Data Spying

Just a few days after they ganged up on the government to ask them to curb the NSA's spying enthusiasm, tech giants are faced with another rather inconvenient truth: that the NSA is actually...

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Seahawks Beat Broncos 33-17 in Battle of Bing Search Volume by State

All signs point to a close game Sunday night when the Seattle Seahawks and Denver Broncos meet in Super Bowl 48. Ahead of the big game, Bing looked at U.S. search volume for both teams and found...

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Google Encrypted Search Hits China

While Google users in the U.S. and many other countries have been getting encrypted searches by default, Google has now expanded and begun encrypting web searches conducted by users in China, the...

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Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

Turkish Prime Minister Recep Tayyip Erdoğan is attempting to "eradicate" Twitter from Turkey in response to leaks and criticism of the government. But it didn't take long for users to find workarounds...

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15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

Reputation management expert Andy Beal, CEO of Trackur and author of "Repped: 30 Days to a Better Online Reputation", kicked off Day 2 of ClickZ Live New York by sharing 15 examples of reputation...

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Google's Matt Cutts on SEO: A Retrospective (2011-2013)

Panda. Google vs. Bing. Penguin. Guest blogging. The years of 2011 to 2013 were nothing short of tumultuous for the search industry. And as the voice and face of Google, Matt Cutts felt the wrath of...

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Doodle 4 Google 2014 Winner Invents Water Purifier to Make the World a Better...

Eleven-year-old Audrey Zhang of New York is the winner of the seventh annual U.S. Doodle 4 Google competition. She directed a team of Doodlers as they created the first animated Doodle in the history...

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Google Expands Mobile App Indexing in Search Results

Google is now indexing more mobile app content in its search results for those who have apps installed on their mobile devices. The company will also support app indexing for all Android app creators.

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Bing Reveals U.S. "Fireworks" Search Interest in Time for July 4th

In preparation for the Fourth of July, people are going online to search for information or products around the Fourth's main event: the fireworks. Bing dives into the data by state and county to...

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Using Majestic's Topical Trust Flow to Find Online PR Opportunities

Using this powerful filter you can isolate the categories you're interested in, explore the source links to see the news coverage in editorial context, and identify specific journalists to see what...

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Online PR: Should You Pitch or Ignore These 6 HARO Personas?

HARO can be a great way to get coverage and links for your website – but it can also be a huge waste time with no results if you approach it in the wrong way.

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Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform?

CFO Anthony Noto recently said Twitter could be getting a new algorithm, but the question is: Will the new feed improve or harm the Twitter experience?

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Google Doodle Marks 50th Anniversary of King's 'I Have a Dream' Speech

Today's Google Doodle celebrates Martin Luther King Jr.'s "I Have a Dream" speech, a defining moment in the American Civil Rights Movement, which he gave August 28, 1963 during the March on Washington...

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Deadline looms for Isda group on resolution protocol

Would you wait on the deck of a sinking ship? What if it was the only way to get onto a lifeboat? Those – crudely – are the questions facing market participants as they work on an agreement to...

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Financial entity definition worries US utilities

US utilities fret their trading units could be classified as financial entities under Dodd-Frank, forcing them to clear all their OTC derivatives and face other regulatory requirements

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